There are always new ways to evaluate online marketing or search engine optimisation. Recently I’ve been experimenting with Google’s keyword analysis tool at www.google.com/sktool. It analyses a given website and gives you a list of keywords it finds and teells you you how many searches the keywords or phrases have
Usability guru Jakob Nielsen’s latest Alertbox points out the flaws in four website designs, including some surprisingly major companies (the New York Times, for example). The mistakes include bad content, bad links, bad navigation, and bad category pages. He then points out that bad content takes the prize for costing
Here’s an interesting widget that helps you pick co-ordinating colours – particularly good for designing webpages, but also good for colours of any kind! Note: it doesn’t work in Internet Explorer, so you will need Firefox to use it properly, I’m afraid. Get great free widgets at Widgetbox!
Jakob Nielsen, usability guru, on Web 2.0 – I don’t think he’s impressed!http://news.bbc.co.uk/1/hi/technology/6653119.stm