How get readers to your blog
Any Blog Awareness Campaign should have a number of different elements involving attracting visitors with great content, encouraging them to comment, commenting elsewhere yourself, and making relationships throughout the blogosphere. Such a campaign may include:
- Brilliant and useful content
- Register blog with search engines such as Yahoo and Google, don’t just wait for the spiders! Go to google.com “Webmaster Tools” and set up your account there. Create a sitemap for your site and submit it to Google, Yahoo and MSN so search engines can find and index all your pages. Use a sitemap plugin that can auto-generate your sitemap whenever you update your site (it also auto-notifies Google for you);
- Encourage comments by asking questions and being slightly provocative: choose topics where people take sides: Mac or PC?
- Invite Guest Bloggers
- Read a lot of blogs and post a lot of comments
- Submit your best posts to social bookmarking sites such as Delicious, Digg, StumbleUpon, Reddit
- Join blogger forums like http://forum.authorityblogger.com/, http://www.blogher.com/, http://www.blogcrash.com/, http://www.blogtrafficschool.com/forums/, http://www.blogcatalog.com/discuss, http://www.bloggerforum.com/, http://forums.bloggerbuster.com/, http://www.bloggertalk.net/, http://www.bloggeries.com/forum/, http://www.bloggingtips.com/forums/, http://www.bloggst.com/forums/, http://forums.digitalpoint.com/, http://www.fuelmyblog.com/,
- Grab your consistent username at lots more sites – inc friendfeed, Youtube, posterous, wordpress (even if you don’t have a regular WordPress.com blog)
- Start a Flickr account
- Nominate your and other blogs for Blog Awards
- Create “pillar posts”: that is key blog content, original and unique, that is longer, like an article, which brings in readers and backlinks on a continuing basis (ideally it is on a timeless topic). Such posts can be featured with other key posts in a special part of the blog, and will attract more comments. Finally, they offer clear value to the reader and outline expertise around a specific topic