Learning & sharing on the social web | Helen Whitehead




Have you got a corporate blog policy?

Posted on Jan 15 2010
We’re often asked by clients for whom we’re setting up blogs what they should have as their blog...

Social Media training to expand in 2010

Posted on Dec 31 2009
Marshall Sponder wrote on Social Media Today about his 7 predictions for social media in 2010. One of...

The single-topic blog – favourite examples of humour

Posted on Dec 11 2009
An interesting category of blog – usually for light relief – is the single-topic blog.  While you...

What price a professional website?

Posted on Dec 07 2009
One of your first tasks when setting up a new business or embarking on a freelance career is to get ...

Online community roles: 3. the Member Services Manager

Posted on Nov 19 2009
In my previous posts about the roles and tasks within an online community or community-based social network,...

Online community roles: 2. the community facilitator

Posted on Nov 16 2009
The core principle of The Cohesion Model for Sustainable Online Communities and Social Networks (as described...

The Balloon Principle: how to set your business soaring with social media

Posted on Oct 16 2009
As I watched the fuss about the “balloon boy” yesterday – the story of a six-year-old...

Creating a short URL for Twitter and other social media uses

Posted on Aug 26 2009
We’re often asked by our trainees and clients how to make a long web address into one of those...

Google keyword analysis for SEO

Posted on Aug 24 2009
There are always new ways to evaluate online marketing or search engine optimisation. Recently I’ve...

Email marketing – how NOT to do it!

Posted on Aug 04 2009
Email marketing is an effective way to for a business to build a relationship with their customers and...